{"id":172108,"date":"2026-03-17T14:43:37","date_gmt":"2026-03-17T14:43:37","guid":{"rendered":"https:\/\/freshvideo.es\/?post_type=portfolio&#038;p=172108"},"modified":"2026-07-23T13:39:13","modified_gmt":"2026-07-23T13:39:13","slug":"rebranding-gsancho","status":"publish","type":"portfolio","link":"https:\/\/freshvideo.es\/es_es\/portfolio\/rebranding-gsancho\/","title":{"rendered":"Rebranding gSancho"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row video-container has-bg need-focus style-color-nhtu-bg row-container\" style=\"z-index: 2;\" id=\"row-unique-0\"><div class=\"row triple-top-padding no-bottom-padding single-h-padding full-width row-parent\" style=\"max-width:1272px; margin-left:auto; margin-right:auto;\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_center column_parent col-lg-12 double-internal-gutter\"><div class=\"uncol style-dark\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_row row-internal row-container\"><div class=\"row row-child\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_center column_child col-lg-12 single-internal-gutter\"><div class=\"uncol style-dark\" ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-center\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"uncode-single-media-wrapper single-advanced\"><div class=\"tmb tmb-light tmb-overlay-text-left tmb-image-anim-magnetic  img-round img-round-lg tmb-shadowed tmb-shadowed-std tmb-img-ratio tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\" ><div class=\"t-inside\" ><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"t-entry-visual-cont\"><div class=\"dummy\" style=\"padding-top: 56.3%;\"><\/div><a  class=\"inactive-link pushed\"><div class=\"t-entry-visual-overlay\"><div class=\"t-entry-visual-overlay-in style-dark-bg\" style=\"opacity: 0.5;\"><\/div><\/div><img decoding=\"async\" class=\"wp-image-172109\" src=\"https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6.jpg\" width=\"1280\" height=\"720\" alt=\"\" srcset=\"https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6.jpg 1280w, https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6-300x169.jpg 300w, https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6-1024x576.jpg 1024w, https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6-768x432.jpg 768w, https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6-350x197.jpg 350w, https:\/\/freshvideo.es\/wp-content\/uploads\/2026\/03\/maxresdefault-6-uai-720x405.jpg 720w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"icon-box icon-box-top  absolute-center\" data-lb-autoplay=\"yes\" data-lb-muted=\"no\"><div class=\"icon-box-icon fa-container\" style=\"margin-bottom: 0px;\" data-lb-autoplay=\"yes\" data-lb-muted=\"no\"><a role=\"button\" href=\"https:\/\/www.youtube.com\/embed\/pHDDjv6aB_M\" data-lbox=\"ilightbox_single-260885\"data-icon=\"video\" data-lg-size=\"840-473\" data-transparency=\"opaque\" data-zoom-origin=\"1\" data-actual-size=\"1\" data-full=\"1\" class=\"fa fa-stack fa-2x btn-default fa-rounded icon-animated custom-link\"><span class=\"icon-automatic-video icon-automatic-fa-2x icon-animated btn-shadow btn-default\"><span class=\"icon-automatic-video-inner-bg\"><\/span><span class=\"icon-automatic-video-outer-bg\"><\/span><\/span><i class=\"fa fa-play\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-nhtu-bg row-container\" id=\"row-unique-1\"><div class=\"row exa-top-padding exa-bottom-padding exa-h-padding limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-dark animate_when_almost_visible alpha-anim\"  data-speed=\"2000\"><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_custom_heading_wrap \"><div class=\"heading-text el-text bottom-t-top animate_when_almost_visible has-foreword\" data-speed=\"700\"><h2 class=\"custom fontheight-357766 font-weight-400 fontsize-158009-custom font-size-custom\" ><span><small class=\"heading-foreword\">SOBRE EL PROYECTO<\/small>M\u00e1s que mostrar un nuevo logotipo, la pieza plantea una forma de presentar el rebranding de gSancho desde un lenguaje visual contempor\u00e1neo. Resuelto por completo en 3D, el proyecto traduce la nueva identidad de marca a una propuesta limpia, precisa y alineada con una est\u00e9tica minimalista.<\/span><\/h2><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode-wrapper uncode-portfolio-details  inline-meta\" ><p><span class=\"detail-container\"><span class=\"detail-label\">Cliente<\/span><span class=\"detail-value\">gSancho<\/span><\/span><span class=\"detail-container\"><span class=\"detail-label\">A\u00f1o<\/span><span class=\"detail-value\">2024<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"SOBRE EL PROYECTOM\u00e1s que mostrar un nuevo logotipo, la pieza plantea una forma de presentar el rebranding de gSancho desde [...]","protected":false},"author":1,"featured_media":172109,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[78,80,81],"class_list":["post-172108","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-corporativo","portfolio_category-publicidad","portfolio_category-motion-graphics"],"_links":{"self":[{"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/portfolio\/172108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/comments?post=172108"}],"version-history":[{"count":5,"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/portfolio\/172108\/revisions"}],"predecessor-version":[{"id":172678,"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/portfolio\/172108\/revisions\/172678"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/media\/172109"}],"wp:attachment":[{"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/media?parent=172108"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/freshvideo.es\/es_es\/wp-json\/wp\/v2\/portfolio_category?post=172108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}